FOML, or fear of missing a link
Totally new to website design and information architecture, but I’ve found that gauging my level of “link anxiety” is a pretty accurate indicator of how well a site has been laid out. You know the feeling. FOML is most common when you’re fielding an open-ended search, where you have a general sense of what you’re [...]
It’s nice to be obsessed over
As of two weeks ago I had never ordered anything from Zappos.com; shoe sizes can vary so widely from brand and brand and with one of my feet half a size bigger than the other, even the promise of free shipping both ways wasn’t enough to tempt me. But then I encountered my first rainy [...]
